Title: Positioning: The Battle for Your Mind / Edition 1, Author: Al Ries
Title: Slave in A Box: The Strange Career of Aunt Jemima / Edition 1, Author: Maurice M. Manring
Title: The Hidden Persuaders, Author: Vance Packard
Title: The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters / Edition 1, Author: Joseph Sugarman
Title: The S.P.I.N. Selling Fieldbook: Practical Tools, Methods, Exercises and Resources / Edition 1, Author: Neil Rackham
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Title: Nietzsche: Beyond Good and Evil: Prelude to a Philosophy of the Future / Edition 1, Author: Friedrich Nietzsche
Title: The Age of Manipulation: The Con in Confidence, The Sin in Sincere / Edition 1993, Author: Wilson Bryan Key
Title: The Age of Persuasion: How Marketing Ate Our Culture, Author: Terry O'Reilly
Title: Words That Sell: The Thesaurus to Help You Promote Your Products, Services, and Ideas / Edition 2, Author: Richard Bayan
Title: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism, Author: Thomas Frank
Title: Disruption: Overturning Conventions and Shaking Up the Marketplace / Edition 1, Author: Jean-Marie Dru
Title: Communicating with the Multicultural Consumer: Theoretical and Practical Perspectives / Edition 1, Author: Barbara Mueller
Title: Creative Direction in a Digital World: A Guide to Being a Modern Creative Director / Edition 1, Author: Adam Harrell
Title: Undressing the Ad: Reading Culture in Advertising / Edition 3, Author: Shirley R. Steinberg
Title: Global Marketing and Advertising: Understanding Cultural Paradoxes / Edition 3, Author: Marieke de Mooij
Title: Relationship Marketing in Professional Services: A Study of Agency-Client Dynamics in the Advertising Sector / Edition 1, Author: Aino Halinen
Title: Image Makers: Advertising, Public Relations, and the Ethos of Advocacy / Edition 2, Author: Robert Jackall
Title: Body Panic: Gender, Health, and the Selling of Fitness, Author: Shari L. Dworkin
Title: Multiculturalism and Advertising: Indian and European Enterprises under Globalization, Author: Anuradha Bhattacharjee
Title: Brand Journalism / Edition 1, Author: Andy Bull

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